Marwida choose digital logistics

The environmentally friendly and stylish swimwear brand Marwida, choose Prime Penguin for all its international logistics.

Marwida is the result of two Swedish creative’s love for the ocean, the Mediterranean lifestyle, and design. Anders Carleö and John Magnér combine their experience, knowledge and passion to create high end, fashionable and sustainable swimwear inspired by, as well as sourced and produced in, the Mediterranean region, containing only upcycled materials, much of it saved from the Mediterranean Sea.

Marwida swimwear will be available on marwida.com and soon at a limited number of discerning retailers. The swimwear will come in three different patterns, four versatile colors and in five sizes. Instead of traditional collections, favorites will stay on and new styles will be added organically to minimize production volumes, climate footprint and to create a long-term collection of favorites.

 

Returns optimization for the environment

The number of e-commerce client returns is rising and the return rate is today around 30%, depending on product segment and market. A rising return rate is of course no good news for an e-shop, where the cost of freight, returns handling and environmental impact are the most obvious.

This is true, while certain studies show that many returns are being transported hundreds of miles in order to reach back to the e-shop warehouse (internal or external).

Can this be optimized?

Yes, it can. Prime Penguin has a solution, used by many e-shops, which among many other things, optimize returns and it’s environmental and economic impacts.

Prime Penguin´s smart platform simply connects e-shops with the best 3PL-companies, to handle all their orders and returns. The platform also gives a total digital overview of all warehouses and all its activities and helps the e-shop to optimize a low cost and Co2 impact.

The geographically dispersed logistics network of Prime Penguin and the plug and play technology enables e-shops to establish several warehouses (managing returns), near where the clients are located. This gives the e-shop the advantage to shorten the returns distance and enable environmentally-friendly (last-mile) deliveries to (and from) the most optimal warehouses. This, if done right, is both good for the cost of the returns but also and more important – for the environment.